I am an Idaho-based marketing strategist that specializes in creating brand assets that get noticed, messaging that differentiates, design that focuses on excellent customer experiences, and strategies that drive long-term growth.
Marketing + Design Services
Marketing Services
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Custom Marketing Audit
Uncover hidden gaps and opportunities in your marketing so you can stop wasting time and money and start attracting more of the right customers.
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Website Design
Transform your online presence into a clear, professional website that builds trust, captures leads, and turns visitors into customers.
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Retainer Marketing Package
Simplify your growth with done-for-you marketing that keeps your business visible, consistent, and bringing in leads every month.
About KATIE
I help small businesses create a strong marketing plan and brand assets that help them get discovered, booked, and recommended.
I believe that your business is unique, and your marketing should be too. I don’t just hand you a generic formula or slap pretty designs on a website. I partner with you to uncover what makes your business the best—and build a marketing plan around that. Instead of using a one-strategy-fits-all approach that I see in most marketing plans, we get very custom in understanding what sets your business apart.
The core elements of my marketing approach are:
Clarity about your business’ core identity and how to convey that in a memorable way
The psychology of your ideal client and how you solve their problem better than anyone else
Design and brand assets that focuses on excellent customer experience
Messaging that cuts through the noise and sets you apart as an industry leader
With strategy-first marketing, we start with the fundamentals- why your brand exists, who it is for, why your customers should pick you, and what your short and long-term objectives are. From there we create design, messaging, and marketing that showcases the best parts of your business and resonates with the right target audience.
The result- lasting business growth and long-term market resonance.
“Your brand is the single most important investment you can make in your business.”
-Steve Forbes
IDAHO-BASED, SERVING BUSINESSES EVERYWHERE SINCE 2020.
FAQs
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Although I can design in almost any platform, my favorite platforms to work with are Wix, Squarespace, and ShowIt. I have used these programs repeatedly for their ease of us and also because once I am done with designing the website, they are the easiest for a business to update if desired or needed.
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Your marketing strategy should be specific to your goals. If you use a generic marketing plan that doesn’t account for the unique needs and challenges of your business or your industry, you can lose time and money, not to mention miss important opportunities. By looking at your core business identity first, we are able to be more focused and precise with the strategies we use. Not only that, but we can test outcomes and further enhance and strengthen your marketing initiatives to match the story that feedback and data is telling us.
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I am a huge fan of Canva, and unless I am doing something very custom I find that it works great for most business marketing needs. I am always looking at how I can help businesses transition seamlessly into managing their own assets and brand collateral, and by designing in Canva, I can make sure that updating designs as needed can stay relatively simple for business owners and their teams.
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Photography is part of my customer retainer packages, and I have a photography retainer package specifically designed for influencers or brands that needed consistent photography deliverables as part of their marketing strategy. I do not offer photography as a one-time, stand-alone package at this time.
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You can always start with a stand-alone service and hire specific pieces of your marketing over time. However, my retainer packages are designed to meet your needs and your budget, with packages as little as 10 hours a month at a quarterly time-frame available. Send me a message to see how we can build your marketing goals on your budget.
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I’ve got you! It can be really hard to get a big-picture view of your business, and there are so many “marketing strategies” out there. That is why, before I start anything else, I do a cohesive audit of your business as a whole so that I can see potential opportunities and areas of improvement.
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As a marketing agency owner, my answer is, of course, yes. However, I believe that there are certain strategies that pack more of a punch at the beginning of a business than others, and I can help you figure out which strategies and brand assets will actually help the most as you start out on your business journey. The nature of marketing is not static, it is dynamic and ever-changing, so rather than feeling pressure to get all things marketing completed, it can be better to ask yourself what the most aligned first step is and go from there.
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I do! From custom workshops built for your team to speaking on the power of branding and business identity, I offer speaking packages tailored to your audience and needs. If you are interested in booking me for a speaking engagement, podcast episode, workshop or retreat, please send me a message with the form provided below.
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AI can be a fantastic tool if you use it properly. However, I don’t believe in AI doing work for me. The main thing I use AI for is troubleshooting, brainstorming, and allowing it to poke holes in my work or find blind spots I may missed. I believe in leading AI, not the other way around, and will remain committed to utilizing it as an amplifier, not a foundation, to my marketing and business overall.
Katie has the ability to see the long-term goals of your business and translate this into easy and achievable steps that will help you grow in the right way.
ALEX S.
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